Life Lessons From a Chair


An important life lesson.

I should know better now, but we all need a reminder sometimes. 

Let's set the stage.

My long-term partner moved out whilst I was in hospital in June of this year. 

She took most of our possessions, so my place was bare. 

Great for large Scalextric or train sets, but even a bit too sparse for me, a minimalist.

So, I decided to buy a chair.

I ordered the chair, and it promptly arrived the next day.

A great start.

Like most of us, I have built a few IKEA items in my day, so the thought of assembly was not daunting.

I unpacked the chair and laid everything out. All there great!

We're looking good!

As I examined the chair, I quickly realised that craftsmen had not made the chair.

The blood pumping out of my finger confirmed this after a seem lashed out and cut me.

After wrapping the finger up, I proceeded to assemble the chair.

It seemed simple: bolt A goes through the joint to meet metal plug B.

But 30 minutes later, I understood that those wonderful Chinese craftsmen had added excitement to the assembly.

Plug B could slide up and down. 

So, blot A had a lot of fun finding plug B.

Blood Loss

After 60 minutes of blood loss, I had only 2 bolts connected with their plug.

It was time to call it quits.

As the rest of the chair parts connected easily, I resigned to leave two bolts unbolted.

So, the three lessons I learnt from this chair.

  • You cannot send it back if you bleed over your recent purchase.

  • Be careful which furniture you use to consummate your relationships. 

  • You get what you pay for.

Lots of people advertise cheap marketing services.

We're different.

We partner with busy companies to transform their marketing with managed on-brand Omnichannel. 

No cheap chairs are included.

Previous
Previous

LinkedIn Strategy

Next
Next

Marketing Fundamentals